GreenFormation is now a member of the Wellbeing Economy Alliance (WEAll)! This partnership marks a significant step forward in our ongoing commitment to reshaping how our economy serves both people and the planet. WEAII is a global collaboration of organizations, governments, and individuals working towards an economic system that puts human and planetary wellbeing at its center. In a Wellbeing Economy, success isn’t just measured by GDP growth—it’s about ensuring everyone can thrive in comfort, safety, and happiness, while living in harmony with nature.
A Wellbeing Economy is fundamentally different from traditional economic models. Rather than treating economic growth as an end goal, a Wellbeing Economy focuses on four core principles:
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Distribution: Power, wealth, time, and income are proactively shared, not just redistributed as an afterthought.
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Purpose: The ultimate aim of the economy shifts to delivering both human and ecological wellbeing, measured by outcomes that matter to people, not just numbers on a balance sheet.
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Prevention: The focus is on preventing harm to people and the planet, rather than just fixing problems, through approaches like circular production and outcome-based budgeting.
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Participation: People are empowered to participate directly in economic decision-making, for example, through citizen assemblies or participatory budgeting.
At GreenFormation, we believe in realigning economic activities so they foster wellbeing for everyone, not just a privileged few. Joining the Wellbeing Economy Alliance allows us to learn from, contribute to, and collaborate with visionary partners worldwide. Together, we’re part of a movement that’s already showing results. Innovative approaches, like social enterprises, circular business models, and inclusive policy-making, are gaining traction globally and offering proof that a new way forward is both possible and practical.
As part of WEAll, GreenFormation is dedicated to continue:
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Advocating for economic systems change at the local, national, and international levels.
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Implementing practices within our own organization that embody wellbeing principles.
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Inspiring other businesses, communities, and policymakers to embrace a future where wellbeing comes first.
We invite our community, partners, and stakeholders to join us on this exciting journey. Together, we can help shape a world where everyone has a voice, all needs are met, and nature flourishes. Stay tuned for more updates as we move forward with the Wellbeing Economy Alliance!